The Burberry Effect means more than the perfect trench; though, in reality, you could never do better than Burberry if that was your only concern. We're talking the greatest fabric on the planet. We're talking tailoring at a level that's museum-worthy. We're talking consistently re-imagined colours and silhouettes that somehow maintain the same principles of style, class, culture, and identity at the core of it's aesthetic. We're talking refinement, luxury, prestige, and presence all at the same time. Hmm, I guess we are talking about the perfect trench after all, aren't we? Well, look no further than Fall for the 2013 Season; we're talking Burberry Prorsum
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