FFW + Le POP! @ Nyood! Fantastic Event, Great Success!

Well! Our much anticipated event, Le POP!, has come and gone! And what an amazing pleasure it was, in literally every sense of the word. Packed full of so much creativity, Nyood Bar echoed and buzzed with the vitality of everyone attending and participating in our celebration of local fashion! We can only hope that you somehow made it out and joined the party!

Everything from casual clothing to jewelry of majestic quality was hosted as part of Le POP! by artists in and around Toronto. Gems in the city, in the country, and so much fantastic talent! It was an amazing experience for me not only to curate and help host, but to take part in and meet so many great people.

Here are some photos of our event.

We had an amazing turn out! The food was incredible, the music was great, and the company was probably the absolute best. I'd like to thank every artist and business that participated and lent their energy, time, and talent: Emily Woudenberg, Sheri STRanger, Shireen Nadir, Homegrown Boutique, Trend Trunk, Fashion Forward, Killigrew, Leilanni, and Dutch Blonde. I'd also like to thank Gillian Downes, who's not only the name behind Frugal Fashion Week, but also put together everything at Nyood; which leads me to my next big thank you - Nyood Bar. Wow! What an amazing space and what fantastic music and people. A big thanks to Nyood for handling all of us rushing in and out, and providing amazing service the whole day through. An enormous thank you as well to Angela Li, the powerhouse behind our Editorial, and every team member involved therein - Spot 6, Homegrown, Candace French, and Gillian. And I'd also like to thank everyone who was just wonderful enough to show up to the event and deal with me during all this organization and creation. I really do have the greatest friends in the world that just happen to be amazing people and amazing artists all the same. You inspire me everyday, and I am so privileged to know each and every one of you.

Our event was a hit! Le POP! may even be featured in an online publication sometime soon. Local fashion, local news, local coverage? Now that's pretty fierce. We hope you enjoyed not only our small event but the rest of Frugal Fashion Week as well Toronto.

Much love,

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Official Release! FFW/Le POP! Editorial Campaign

I talked about our exciting project, Le POP!, as part of Frugal Fashion Week not too long ago here! As part of the design team behind the showcase, I also helped arrange an Editorial shoot throughout the streets of Toronto as way of promoting the designers involved as well as the event itself.

Opting for a voyeur-esque take on traditional Editorial, Angela Li and I came up with an aesthetic that boasted un-posed softness; an urban celebration of youthfulness and an homage to street style through Toronto's diverse neighbourhoods of West Queen West and Kensington Market. Bold prints, bright colours, and iconic hardware dominate our looks this season. View the campaign in its entirety below.

Photography by Angela Li 

Styled by Michelle Baboolall 

Makeup by Candace French 

Hair by Dylan Dias

Featuring Jessica S. and Kayla of Spot 6 Management

Featuring pieces by Emily Woudenberg, Shireen Nadir, Sheri STRanger, S. Wesley Harris, Killigrew, Dutch Blonde, and Denis Gagon + select pieces by Homegrown Boutique.

Come by Nyood Bar for Le POP! on Saturday, July 28th to get your hands on some of these one-of-a-kind, brilliant pieces - and support local design!

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