The Yorkdale Expansion Opening / Events, Giveaways, Performances, Fabulous!

There's a buzz in the air, do you hear it? It's electric, and it's all about Yorkdale. As we obsessed about earlier, the famous Toronto Shopping Centre (our favourite!) is about to unveil their massive 145,000 square foot expansion tomorrow morning on Friday, November 16th. I'm lucky enough to be attending the exciting Preview Party this evening to get a first-hand glimpse of all the new, incredible spaces that Yorkdale is offering; many of which are opening exclusive Canadian flagships (Ann Taylor, Anthropologie, Ted Baker London, and Diesel - just to name a few notables).

Before I head off to the event tonight, and believe me it can't come soon enough - I figured now is a good a time as any to get people interested in what Yorkdale is actually doing. This isn't just a run-of-the-mill expansion; this is an entire new experience. And to celebrate everything new that Yorkdale is offering, the company is launching their Opening with a bustling mix of special events, performances, gifts & giveaways, and even celebrity guests! And it's all starting tomorrow.

It looks like I won't be the only one running around like a kid in a candy store! Get this. The first 100 shoppers to line up at the expansion entrance next to the brand new JOEY's on opening day will receive a $50 Gift Card. And that's just a taste; many of the retailers celebrating their opening are each offering fabulous gifts and giveaways of their own. For example? Well, Ted Baker London just happens to be drawing for a $2500 shopping spree in their new store, all the while you enjoy refreshments and British picnic fare courtesy the brand itself. Lacoste is playing a similar card, offering shoppers the chance to win a $1000 wardrobe tune-up; as well as offering free gift bags filled with samples to their first 100 shoppers (alongside Hugo Boss and L'Occitane). Ann Taylor and LOFT are also participating in the trend; gifting guests with exclusive totes and delectable, complimentary treats.

Mmm, it's all too yummy - the food, the gifts! And we haven't even gotten to the celebrities yet, have we? Wayne Gretzky at Microsoft as well as an exclusive chance to see Train in concert; and James Reimer and Johnny Bower at Scotiabank (for those Hockey enthusiasts that may or may not be dipping in the fab).

I know, it's a lot to take in, but as a personal shopper already obsessed with Yorkdale's chic style and great clothing, I couldn't help but willingly spread the love. Be sure to check out Yorkdale's exciting new opening tomorrow morning on November 16th, 2012, starting as early as 8:45am. Be a part of the movement, and be inspired by it all; I already am.

Buzz it!

@YorkdaleStyle / #Yorkdale2012

The Hudson Cabaret // The Art Deco

HUDSON keeps pumping out the fabulous and we aren't complaining - or stopping for that matter! Have your first view of the new Art Deco Collection, as part of HUDSON's 10 Year Anniversary, starring the iconic and whimsical Georgia May Jagger.

HUDSON celebrates 10 Years as a leader in Denim and Fashion with their Signature Collection and a Cabaret-themed, brilliant campaign in homage to the birth place of Fashion liberation, expression, and just plain great denim. We haven't stopped talking about it and we probably won't until we get our hands on some of these fantastic pieces ourselves! 

Check out our coverage of The #HUDSONCabaret Launch Party in Toronto!

And keep your eyes steady on DylanInTheCity for everything HUDSON.

#LetYourselfGo

▲D

The HUDSON Cabaret Launch Party at Parlour! #FLARE

We've been in a tizzy (and we're not the only ones!) ever since HUDSON Jeans launched their brilliant new campaign in honour of their 10th Anniversary as a leader in Fashion and Denim. Featuring the iconic Georgie May Jagger at the helm of the brand, HUDSON continues their fabulous streak with everything from colour-blocked denim, to tuxedo skinny's, to graphic printed velvet in their new Signature Collection. DylanInTheCity's been there, read about it here!

Last night in the heart of Toronto, HUDSON Jeans (in partnership with FLARE) hosted their prim and electric Launch Party to celebrate this new direction and campaign; dubbed The Hudson Cabaret. I was privileged enough to be included in the event; and I spent the evening enjoying the company of some of the industry's best as well as seeing first-hand some of HUDSON's fantastic new looks, and meeting some of the amazing people behind the brand itself.

Lauren from HUDSON, who was charming and wonderful to speak with last night, was quick to point out how appropriate it was for HUDSON to put a Launch together in an intimate, private lounge in the city - explaining that the HUDSON look is not only a celebration of Fashion liberation, so to speak; but also of individuality, art, and expression. It isn't surprising for me in the least; considering the whimsy of Georgie May Jagger and the Artistic Direction behind some of their fantastic campaign footage. HUDSON pays attention to Social Media and the power behind free images. It really is a wonderful thing to see from a growing company like HUDSON - it's intelligent, purposeful, appealing, and easily accessible all at the same time.

Here are some fantastic images of The #HUDSONCabaret Launch Party last night at Parlour!

Courtesy of The Mint Agency (Thanks Tys!) Photo Credit to Ryan Emberley / medianeeds.ca

Plus! An obligatory shot of me and my HUDSON swag! A fantastic, printed graphic tote in HUDSON Denim that I'm absolutely in love with. 

Look for the HUDSON Signature Collection this Fall popping up all over Toronto. You'll find it easy at HOLTS around the city, but be sure to also check out Over the Rainbow in Yorkville. Not only are they planning to carry HUDSON; but some fantastic window displays should be coming together really soon according to the brand. #LetYourselfGo

▲D

Welcome to the HUDSON Cabaret V2 / Launch Party!

The LEELOO is here! Fab? I do say so, yes!

And what better way to kick off HUDSON's growing Anniversary celebrations than with a fantastic Launch Party in the heart of the city! I got my invitation in the mail today and I couldn't be more excited! Maybe I'll see you there? Look for the pink triangle boys and girls! Here's to HUDSON and 10 more years of great denim.

▲D